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Four Seasons Announces Peter Nowlan as Executive Vice President and Chief Marketing Officer

published on: 14 dicembre 2015
Four Seasons Announces Peter Nowlan as Executive Vice President and Chief Marketing Officer
Appointment bolsters luxury brand’s industry-leading sales and marketing team as Four Seasons continues to advance global leadership position.
Four Seasons Hotels and Resorts, the world’s leading luxury hospitality company, announced today that Peter Nowlan has been appointed Executive Vice President and Chief Marketing Officer. 
Nowlan, who brings 25 years of experience leading marketing efforts for some of Canada’s most celebrated consumer brands, most recently served as Chief Brand and Marketing Officer at Tim Hortons Inc., where he was responsible for all brand, marketing and R&D initiatives. During his time at Tim Hortons, Nowlan strengthened business analytics capabilities, enhanced social-first communication and delivered innovative sales and marketing programs that resulted in accelerated revenue growth, elevated brand awareness and increased market share. 
Prior to joining Tim Hortons, Nowlan was Chief Commercial Officer for Molson Coors Canada where he led sales and marketing activity for Molson Coors’ world-class portfolio of more than 20 beer brands. 
This appointment followed four years serving as the organisation’s Chief Marketing and Strategy Officer as well as 17 years with Kraft Foods where he held senior leadership roles throughout Canada, the US and the Asia Pacific region.

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