The most innovative colors for human well-being

published on: 22 marzo 2019
The most innovative colors for human well-being
Boero chose to participate in the Interni Human Spaces exhibition during Fuorisalone 2019, fully welcoming the invitation to an anthropocentric vision in the architectural project, in the design of objects, systems and networks, proposing the physical and psychological wellbeing of the main horizon. man, compared to the various spaces he occupies.  

Health and perception is central to Boero, which has always produced the colors that redesign the cities and the living and working environments of people, offering the best solutions and products developed each year in the company's laboratories. sensory of those who occupy them. The encounter between Mac Stopa's eclectic creativity and the best collections of Boero colors will give life to a space that will offer all the emotional potential of colors and color combinations studied by designers and companies. 
The protagonist will be the collection of I Contemporanei: a new line of neutral colors in perfect harmony with the tastes and styles of the most current interior design. A palette of 96 desaturated shades, available in water-based paints, wall enamels, water-based and solvent-based enamels, to decorate the most varied types of support, from walls to iron to wood. The collection will live on the walls with large rectangular areas of different shades joined together. In the same way, the over 380 cans of paints, specially colored, will be placed on the bookcases, as if to create modular and three-dimensional sculptures of this iconic element. 
The space will also feature one of Boero's most innovative projects, the Green Paints, developed in collaboration with the Italian Institute of Technology. This is a program for the realization of innovative paints that incorporate bioplastic microparticles produced from vegetable waste, with a view to circular economy and environmental sustainability. Some jars will contain orange peels, cocoa beans and corn starch to show the raw materials behind these products and lead them to think of a different way of conceiving the products, closer to the nature and to the needs of well-being and health of the man. 
"We are happy to participate in one of the most important events in the world dedicated to the theme of design, in a historical place of great beauty and cultural reference point for this city." Comments Andreina Boero, President of the Boero Group "The project in which Boero is involved expresses at best the opportunities offered by color in architectural spaces, in search of the well-being of those who live there".




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